{"id":331,"date":"2023-11-14T09:35:15","date_gmt":"2023-11-14T09:35:15","guid":{"rendered":"https:\/\/oval.co\/en\/?post_type=service&#038;p=331"},"modified":"2024-04-02T15:24:47","modified_gmt":"2024-04-02T15:24:47","slug":"efectividad-comercial","status":"publish","type":"service","link":"https:\/\/oval.co\/latam-en\/service\/efectividad-comercial\/","title":{"rendered":"Commercial Effectiveness"},"content":{"rendered":"\n\n  <section class=\"main-hero main-hero--small\">\n    <div class=\"main-hero__bg\">\n      <img decoding=\"async\" src=\"https:\/\/oval.co\/latam-en\/wp-content\/uploads\/sites\/4\/2024\/02\/Oval_management-consulting-firm_Servicios-min-scaled.jpg\" alt=\"Oval\" class=\"img-fit\" style=\"width: 100%;\">\n    <\/div>\n    <div class=\"container main-hero__uvp rellax\" data-rellax-speed=\"-8\">\n      <span class=\"main-hero__subtitle\">Services<\/span>      <h1 class=\"main-hero__title\">Commercial Effectiveness<\/h1>\n                <\/div>\n\n  <\/section>\n\n\n\n\n\n\n  <section class=\"text-quad text-left text-quad--white courved-section title-size-70\">\n    <div class=\"container\">\n      <h2>Starting from global market trends, <span style=\"color: #5797d6\">we design commercial models that generate additional value from our services <\/span>based on the type of company.\r\n\r\n<\/h2>\n          <\/div>\n\n  <\/section>\n\n\n\n\n\n\n  <section class=\"accordion courved-section\">\n    <div class=\"container\">\n      <div class=\"accordion__inner\">\n        <h2> Practical Applications<\/h2>\n        <div class=\"flex-layout\">\n          <div class=\"accordion__image\">\n            <img decoding=\"async\" class=\"\" src=\"https:\/\/oval.co\/latam-en\/wp-content\/uploads\/sites\/4\/2024\/02\/Oval_Service2-min.jpg\" alt=\"\"  >          <\/div>\n          <div class=\"accordion__content\">\n                            <div class=\"accordion-item open\">\n                  <div class=\"accordion-item__button\">\n                    Commercial Strategy                  <\/div>\n                  <div class=\"accordion-item__content\">\n                    <p>Definition of a commercial plan to deliver the value proposition around the identification of business target segments and customers and their specific needs, considering market structure, competitive environment, distribution channels, service models, among others.<\/p>\n                  <\/div>\n                <\/div>\n                            <div class=\"accordion-item \">\n                  <div class=\"accordion-item__button\">\n                    Go-To-Market Model                  <\/div>\n                  <div class=\"accordion-item__content\">\n                    <p>Formulation of a comprehensive strategy for delivering products and services to the market, incorporating the definition of channel strategy, conditions, agreements, and marketing, distribution, and sales tactics to ensure the effectiveness and profitability of the model.<\/p>\n                  <\/div>\n                <\/div>\n                            <div class=\"accordion-item \">\n                  <div class=\"accordion-item__button\">\n                    Commercial Performance Model                  <\/div>\n                  <div class=\"accordion-item__content\">\n                    <p>Definition of the set of strategies and practices in the company&#8217;s commercial area to ensure the standardization of commercial activity, maximize sales force productivity, and enhance business results.<\/p>\n                  <\/div>\n                <\/div>\n                            <div class=\"accordion-item \">\n                  <div class=\"accordion-item__button\">\n                    Segmentation Model                  <\/div>\n                  <div class=\"accordion-item__content\">\n                    <p>Market division into groups of potential customers based on their characteristics through a systematic and analytical approach, with the purpose of adapting strategies that address the specific needs of each segment and thus improve the relevance and impact of commercial actions.<\/p>\n                  <\/div>\n                <\/div>\n                            <div class=\"accordion-item \">\n                  <div class=\"accordion-item__button\">\n                    Evaluation of Profitability Alternatives for Segments and Channels                  <\/div>\n                  <div class=\"accordion-item__content\">\n                    <p>Identification, analysis, and definition of alternatives to maximize the profitability of market segments and distribution channels used, and optimized management of the customer base to enhance the business opportunities of the company.<\/p>\n                  <\/div>\n                <\/div>\n                      <\/div>\n        <\/div>\n\n      <\/div>\n    <\/div>\n\n  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